Search Engine Optimization is often misunderstood but always available as an additional source of free, high-quality traffic. Â Some of my results:
TimeClick
When I started working with TimeClick, they were focusing on the two biggest searches for their industry:
- time clock software
- timeclock software
Unfortunately, their SERPs were hovering in the mid 40’s. Within about 6 months we were nearing the top 5, and currently we hold the #2 spot for both keyword strings.
SN Snowmaking
My personal project has always been a fun challenge for SEO as some of the competitors have taken this area of marketing more seriously than many other parts of their businesses. There are a few keyword strings I target for this SEO campaign:
- home snowmaking
- home snow making
- home snowmaker
- home snow maker
Right now we hold the #1 spot for the last two and the #4 spot for the first two mentioned above.
SlopeFillers
This blog is a fun testing ground for SEO. Rankings are not something I am actively trying to improve through normal SEO tactics. The main keyword string that describes the blog is:
- ski resort marketing
So I designed the site with a few, simple on-page elements to encourage rankings. Then, I do the bare minimum, just a few things here and there but no more than an hour a month. The result? Right now the blog sits in the #5 position on Google.
More…
Aside from these, I have helped past clients in recent years gain top 10 Google rankings for nearly 30 different keyword strings, including:
- seattle bounce house
- bounce house rental
- teen business ideas
- portable rope tow
- spam free
- computer confidence classes
- college golf bags
- college lamps
- college diploma frames
- and more.