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April 11, 2020

Coming Together (Again)

I’ve seen a lot of people talk about silver linings to the current situation. And one that’s been really cool to see at the day job is how, when you throw business as usual out the window, we can come together and work as a team. Silos are gone, teams might as well not exist, we’re all jumping in to help.

It first happened with TestLink.

This week it happened again with Googles for Docs.

In the space of 48 hours, our booking engine was transformed into a goggle-donation-receiving app with live inventory and hundreds of donations flowing through the system.

Instead of hotels, hospitals. Instead of rooms, donations.

The question for me has become:

  • What’s the best way to tell this story.
  • How do we keep this company-wide momentum going.

The first is my challenge for next week. The second is our challenge as a company from here on out.

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Hi, I'm Gregg.

I'm a marketer (and maker) of smaller, B2B SaaS platforms.

By day I lead marketing for Inntopia and AthleteReg, evenings see me building SendView, and every year I practice new skills with a small project like Hoverpost or Annivesary Logos. This site? It's where I process what I learn along the way.

       

© Gregg Blanchard, 2026