As COVID-19 has caused more tech companies in the travel industry to furlough employees, do layoffs, or close up shop altogether, it’s meant that our usual level of marketing and content and stuff to, as I said in an earlier entry, “help folks get through this” has stood our more than usual.

In such a situation, it’d be easy to think:

You know, things are good. We’re standing out, helping more people than usual, and making a difference. Let’s keep going as is.

But instead, we’re going to go even bigger. Instead of the occasional piece of content or webinar, we’re taking our annual usual group and making it:

• Online: 9 sessions spread over three week
• Free: no cost required to join
• Public: anyone can attend

People are hungry for insight, for information, for a way forward. I think our content was doing a good job, but the success of that content was, in my book, only an indicator of the appetite for what we were creating.

And people need what we’re doing. If they need more than we’re doing. Seems the answer is simple: do more of it.

More Thoughts & Such

How to subscribe to a YouTube channel via email.
August 14, 2024   Read this post →

How do you check prospects’ websites for specific code, technology, and software?
April 30, 2024   Read this post →

How to Subscribe to Blogs / RSS Feeds via Email
February 16, 2024   Read this post →

A Little of Both
January 3, 2024   Read this post →

Put it On Paper
November 3, 2023   Read this post →

An Ode to Awe
October 16, 2023   Read this post →

Change Has to Be Sold
September 27, 2023   Read this post →

Knowing When to Stop
July 21, 2023   Read this post →

The Language of Uncertainty
July 21, 2023   Read this post →

Solving…Problems
July 7, 2023   Read this post →