PeakFeed
STATUS: Live
PeakFeed is a simple tool that let’s CEOs, marketers, and executives easily keep an eye on their brand’s social media presence. Key stats from each company account are compiled into a simple, weekly report that’s automatically delivered to their email inbox on the day and time they choose.
More info →
PeakFeed Labs
STATUS: Live
Given the product, PeakFeed’s backend was designed to monitor the high-level stats from thousands of social media accounts. Turns out that’s a useful thing for a handful of companies who have approached me over the last 18 months. PeakFeed Labs is where I’m starting to build those custom interfaces and dashboards for uses other than the original product.
SendView
STATUS: Live
We all sign up for our competitor’s email lists, SendView just helps us get the insights we’re hoping for when we do by giving you a unique, private email address to use for each one. Anything sent to those addresses are parsed into stats about that company’s sending strategy.
More info →
Readership
STATUS: Beta
Outlets use media kits in an attempt to show marketers that their prospects might be reading their content. This tool starts with the prospects (or followers, subscribers, etc.) and analyzes all of their social media behavior to find out if they actually do.
More info →
More Thoughts & Such
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How do you check prospects’ websites for specific code, technology, and software?
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How to Subscribe to Blogs / RSS Feeds via Email
February 16, 2024
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A Little of Both
January 3, 2024
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Put it On Paper
November 3, 2023
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An Ode to Awe
October 16, 2023
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Change Has to Be Sold
September 27, 2023
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Knowing When to Stop
July 21, 2023
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The Language of Uncertainty
July 21, 2023
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