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February 21, 2020

Steering

This last week we had a quick regroup. We wanted to talk through a few questions that had popped up since our last monthly planning meeting that needed an answer before our next.

It was a great chat. We made some quick decisions and shared some fun ideas.

One of the things we decided was to add a 50-company plan.

And as I reflected on why, I realized that this meeting had been very different from others on one simple, insightful point:

We weren’t talking about how to get the project going, we were simply steering it in the right direction.

We’ve been pushing this boulder for a while. And it’s not to say we haven’t made any progress. But to realize we could spend some time on guiding our momentum instead of just generating it?

That was a fun moment.

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Hi, I'm Gregg.

I'm a marketer (and maker) of smaller, B2B SaaS platforms.

By day I lead marketing for Inntopia and AthleteReg, evenings see me building SendView, and every year I practice new skills with a small project like Hoverpost or Annivesary Logos. This site? It's where I process what I learn along the way.

       

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